DTC Modular Ad Pack

Nexus E-Commerce

Click to load & play (Vimeo/Wistia Facade)

The Impact

Decreased CPA by 22% within 7 days of launch.

The Challenge

Severe ad fatigue across Meta platforms driving CAC up by 200%.

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The Strategy & Execution

1 core 3D concept split into 5 hook variations and 3 CTAs.

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